Resources for Museums, Arts & Culture

Browse our collection of free guides, blog posts, infographics and case studies designed specifically for museums, historical sites, and arts and culture organizations.

More Free Resources for You

WHY should I use video in my marketing? Videos are powerful. They can make us laugh. They can make us... View Article

A website or marketing plan with no strategy means you might be haphazardly completing tasks with no consideration of if it’s helping you achieve your goals or even appealing to your target audience. Find out what makes up a strategic plan, and how to get one.

The DIY craze is everywhere — from car repairs to cookie bowls. Before you jump on board with a DIY website, consider these reasons why it may not be the ideal choice.

When you're making DIY website, or even if you're working with a designer/developer, it's easy to get overwhelmed by the number of options and how-to information available to you. To help save you from some potential mishaps now or down the road, I've compiled a list of five of the most egregious mistakes you can make on your website.