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You may have hired a professional photographer or have a volunteer taking some snapshots for your website. Either way, it’s... View Article
What is one thing we all have in common? We desire to connect with others and the world around us.... View Article
We live in a connected world. We’re tethered to our phones, and we can hardly imagine our lives without them.... View Article
Download The Ultimate Marketing Toolkit to access free resources you can start using today: A 56-point checklist of everything you need... View Article
Choosing the perfect domain name can be one of the hardest decisions you have to make when it comes to starting a business or creating a new website. Brush up on these tips and best practices before you buy a domain name for your website.
You have a lot of content to share on your website. How should you organize it? What information are visitors looking for? What should be featured? What can hide behind a few clicks? Answering these questions gets easier if you think of your website visitors in three primary groups as you plan the organization, layout and design of your website.
The digital world is constantly evolving. Your business needs transform based on market changes. New trends in consumer behavior and... View Article
WHY should I use video in my marketing? Videos are powerful. They can make us laugh. They can make us... View Article
A website or marketing plan with no strategy means you might be haphazardly completing tasks with no consideration of if it’s helping you achieve your goals or even appealing to your target audience. Find out what makes up a strategic plan, and how to get one.
When you're making DIY website, or even if you're working with a designer/developer, it's easy to get overwhelmed by the number of options and how-to information available to you. To help save you from some potential mishaps now or down the road, I've compiled a list of five of the most egregious mistakes you can make on your website.